Project Title: Make Your Car a NO PHONE ZONE: Texting & Talking While Driving
General Goal: My goal is to educate and inform people about the facts and dangers of talking and texting while driving.
Specific Outcomes: Viewers will turn their cars into NO PHONE ZONES! They will also know the dangers of talking and texting while driving and share this information with others.
Audience
Who will use this project (e.g., teachers, students, other; be specific)?
My family and friends are my main audience. However, this message is important for any driver or potential driver. Many of my family members and friends either text or talk on their cell phone while driving their vehicle. This is dangerous, and I want the people I care about to know the dangers and possible consequences of their actions.
Content Outline
I. Your cell phone rings while driving…What do you do?
A. Answer the phone now
B. Call them back later
II. Statistics
A. How many drivers text and talk?
B. Accident results
C. Laws
III. Testimonials (video clips)
A. Daughter killed by distracted driver using cell phone
B. Mother killed by distracted driver using cell phone
IV. Inattention Blindness
A. Driving without distractions
vs.
B. Driving while talking on the cell phone
V. Safe Options
A. Wait
B. Pull off road
C. Allow passenger to help
PSA Project: The DESIGN Phase
Outline
Project Title: Make Your Car a NO PHONE ZONE: Texting & Talking While Driving
General Goal: My goal is to educate and inform people about the facts and dangers of talking and texting while driving.
Specific Outcomes: Viewers will turn their cars into NO PHONE ZONES! They will also know the dangers of talking and texting while driving and share this information with others.
Audience
Who will use this project (e.g., teachers, students, other; be specific)?
My family and friends are my main audience. However, this message is important for any driver or potential driver. Many of my family members and friends either text or talk on their cell phone while driving their vehicle. This is dangerous, and I want the people I care about to know the dangers and possible consequences of their actions.
Content Outline
I. Your cell phone rings while driving…What do you do?
A. Answer the phone now
B. Call them back later
II. Statistics
A. How many drivers text and talk?
B. Accident results
C. Laws
III. Testimonials (video clips)
A. Daughter killed by distracted driver using cell phone
B. Mother killed by distracted driver using cell phone
IV. Inattention Blindness
A. Driving without distractions
vs.
B. Driving while talking on the cell phone
V. Safe Options
A. Wait
B. Pull off road
C. Allow passenger to help
VI. Spread the Word
A. Family
B. Friends
C. Everyone